Ford Plans to Roll Out In-House Self-Driving Technology by 2028

January 8, 2026 - 13:02

Ford has revealed ambitious plans to introduce eyes-off driving technology on public roads by 2028. The automotive giant has opted to develop this cutting-edge technology internally, believing that in-house production will be more cost-effective than licensing it from external sources. This strategic decision underscores Ford's commitment to innovation and its determination to lead in the rapidly evolving landscape of autonomous vehicles.

By focusing on in-house development, Ford aims to streamline its operations and maintain greater control over the technology's integration and functionality. The company is investing heavily in research and development, with the goal of enhancing safety and efficiency in its self-driving systems. As competition in the automotive industry intensifies, Ford's move signifies a bold step toward establishing itself as a frontrunner in the autonomous driving space.

The rollout of this technology is expected to transform the driving experience, paving the way for safer and more efficient transportation solutions in the coming years. Ford's initiative reflects a broader trend in the industry, where traditional automakers are increasingly embracing technological advancements to stay relevant in a changing market.