July 17, 2025 - 12:20

KOB 4 has announced a collaboration with the Better Business Bureau to launch a new hotline aimed at helping residents of New Mexico report scams. This initiative, set to begin on Wednesday, July 16, seeks to empower individuals by providing a direct line to report fraudulent activities they encounter.
The partnership with the BBB underscores the importance of community awareness and proactive measures in combating scams that target unsuspecting citizens. By facilitating a streamlined reporting process, KOB 4 and the BBB hope to gather valuable information that can aid in the identification and prevention of scams affecting local residents.
Scams can take many forms, ranging from phishing emails to deceptive phone calls, and they often exploit the vulnerabilities of individuals. The new hotline will serve as a vital resource for those who have fallen victim to such schemes or have witnessed suspicious activities. Through this collaborative effort, KOB 4 and the Better Business Bureau aim to foster a safer environment for all New Mexicans.
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