Meet Naomi Osaka’s Business Partners Behind Her Wimbledon Comeback

July 6, 2026 - 19:43

Naomi Osaka is making moves both on and off the court as she prepares for Wimbledon. The four-time Grand Slam champion has officially returned to IMG for representation, reuniting with the agency that helped launch her career. But her business strategy goes far beyond a single management deal.

Osaka continues to build her own production company, Hana Kuma, which has already produced projects like the Netflix docuseries "Naomi Osaka." She is also expanding KINLÒ, a sunscreen and skincare brand she co-founded with a focus on melanin-rich skin. These ventures sit alongside a growing investment portfolio that includes stakes in sports teams and early-stage startups.

Her return to IMG signals a shift in how she balances her athletic career with her entrepreneurial ambitions. The agency will handle her on-court scheduling, endorsements, and media appearances, while Osaka retains control over her own brands. This dual approach allows her to leverage IMG's global reach without giving up the independence she has fought for in recent years.

Osaka has been open about prioritizing mental health and creative freedom. Her business partners, from Hana Kuma co-founder Stuart Duguid to KINLÒ's leadership team, are tasked with building long-term value rather than chasing short-term deals. As she steps back onto the grass at Wimbledon, her off-court team is just as focused as her coaching staff.